Clients Include:
CURATING With Care
Our Philosophy
Feeling overwhelmed by social media? You’re not alone. At Curate Consulting, we cut through the digital noise with high-quality, intentional content that stands out in a saturated market. We help purpose-driven entrepreneurs, business owners, and creators navigate social media with clarity and confidence.
Inspired by the Latin word curare—meaning "to take care of"—we offer more than just social media management. We craft powerful stories and build strong communities, providing a refuge from the chaos of digital oversaturation. Our approach prioritises quality over quantity, creating lasting impact rather than fleeting success.
Discover the inspiration behind our philosophy. Learn more about the work of Michael Bhaskar and how it shaped our approach at Curate Consulting.
Our MISSION
ENRICH, EDUCATE, INSPIRE
At Curate Consulting, our mission is to enrich, educate, and inspire through curated content. We believe in creating a digital landscape where thoughtful engagement, human connection, and meaningful interactions flourish. By partnering with us, you can focus on what you do best—running your business—while we nurture your social media community.
STORYTELLING And Community-Building
Building Connections Through Meaningful Narratives
Your brand has a story worth telling—a story that can inspire, engage, and build lasting connections. At Curate Consulting, we go beyond creating content; we curate narratives that resonate deeply with your audience, sparking authentic conversations and cultivating a community that feels genuinely connected to your brand’s mission.
Niche EXPERTISE
Engaging Audiences with Thoughtful Industry Insights
At Curate Consulting, we don’t just work within your niche— we live it. We take the time to deeply understand your industry, your audience, and their challenges. This deep engagement allows us to curate content that resonates powerfully with your audience, speaking the core of what matters most to them. This approach ensures that every piece of content is designed to foster a loyal, engaged community that feels genuinely seen and understood.
About The FOUNDER
I’ve always been captivated by the power of storytelling. Studying English and Film helped me to see how a compelling story told through carefully crafted visual media can communicate in powerful ways. This translates to social media, which can foster meaningful connections and inspire change. To me, the most impactful social media is rooted in authenticity and community. I’m passionate about weaving my values of social justice and sustainability into the work I do, and I thrive when collaborating with like-minded people. Outside of work, you’ll often find me practising yoga or having a go at (very amateur) gymnastics!
STRATEGIC Guidance
Empowering Your Brand with Vision and Purpose
Navigating the ever-changing social media landscape can be challenging, but you don’t have to do it alone. We offer a distinct blend of industry knowledge and forward-thinking strategy. We don’t just keep up with algorithm changes and emerging trends; we leverage them to curate content that stays ahead of the curve, ensuring your brand remains fresh, impactful, and aligned with your long-term goals. This intuitive approach allows you to focus on your strengths while we handle the complexities of changing social media algorithms.
Our SERVICES
We give you the tools and confidence to succeed. Our supportive approach ensures you feel guided and empowered every step of the way.
FRESH PERSPECTIVE
“Working with Serena has been a real pleasure. She supported Habitat for Humanity Europe & Middle East office with both the strategic refinement of our social media planning and the day-to-day management of our platforms. Her enthusiasm, availability, and fresh perspective were a huge help to our communications work!”
COMMUNICATIONS DIRECTOR, HABITAT FOR HUMANITY
...THERE IS NO COMPARISON
"I came to Curate Consulting after being with a big company who managed my social media for a while, and there is no comparison. Serena is a delight to work with and her affable nature coupled with in depth knowledge about SM platforms are a winning combination.”
Cecily Beer
PROFESSIONAL HARPIST
...WE COULDN'T BE HAPPIER
Serena worked with us to support a key project, taking charge of both filming and editing responsibilities. She conducted professional studio interviews with a group we were working with and showcased incredible adaptability during a live event.
On the day, Serena captured action shots, recorded Vox pops with musical artists and attendees, and navigated a fast-paced environment with ease.
Her editorial judgment and ability to think on her feet were exceptional, ensuring she captured the most relevant and engaging content. The final deliverables—a series of expertly edited short films for social media and YouTube—surpassed our expectations.
Serena was a pleasure to work with—professional, organised, and creative throughout the process. The project was completed on time and within budget, and we couldn’t be happier with the results. We would wholeheartedly recommend Serena to anyone looking for a skilled and reliable content creator.
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Liz Caplen
COMMUNICATIONS MANAGER
SIGNIFICANT INCREASE IN REACH
“This is my second time working with Serena on social media, and her impact has been transformative for Mables. She built our social media accounts from scratch, creating custom graphics and videos that perfectly capture our brand. Thanks to her expertise, we quickly saw a significant increase in reach and engagement. I highly recommend Serena to anyone looking to grow their social media presence.”
Stephen
MABLES
...AN EXTRAORDINARY PROFESSIONAL
“It has been a great privilege and honour to work with Serena in my role as Events Manager at Habitat for Humanity. Serena is an extraordinary professional who quickly grasped and anticipated Habitat’s needs, exceeding everyone’s expectations by developing a social media promotion package for the World Urban Forum just a few days after joining us. She is very committed to her work, prompt, incredibly creative, and resourceful. She did a wonderful job promoting the Conference on Urban Fragility and the Future of International Development. Additionally, she crafted a social media communications strategy perfectly tailored to Habitat’s needs and target audiences. Top that off with a great sense of humor and kindness, which made all our team meetings a joy to attend! I cannot recommend her highly enough for all her professional and personal qualities and dare anyone who doubts my words to try her services.”
Ana-Claudia Leu
EVENTS MANAGER, HABITAT FOR HUMANITY
Ready to Transform Your
Social Media Strategy?
Ready to cut through the noise and build a social media presence that truly resonates? Let’s get started. Apply today to see how Curate Consulting can help you make a lasting impact and achieve your goals.